关键词: 零售商主导, 闭环供应链, 奖惩机制, 混合回收, 渠道选择

Abstract: To research the optimal channel selection problem for closed-loop supply chain with dominant retailer under premium and penalty mechanism and dual-channel sales,four hybrid recycling models with multi-channel recycling were constructed by using game theory.Under four different hybrid recycling models,the profits of closed-loop supply chain members and the whole system as well as its recovery level were compared.The results showed that in a closed-loop supply chain with dominant retailer,when the quotient of recycling price coefficient and competition coefficient of recycling channel was small,the hybrid recycling mode of the manufacturer and the third-party recycler was a best strategy to manufacturer,and the supply chain was unstable at this time;on the contrary,the hybrid recycling model of the manufacturer,the retailer and the third-party recycler was a best strategy to manufacturer and other members of the whole system,where the supply chain had long-term stability.Unit reward factor and the channel of sale didn’t affect the optimal recycling channel decision of each member of the supply chain.

Key words: dominant-retailer, closed-loop supply chain, premium and penalty mechanism, hybrid recycling, channel selection