关键词: 产品创新, 协同客户, 利益分配, 任务, 客户贡献度

Abstract: To allocate the excess earning of customer collaborative product innovation relative to enterprise independent innovation fairly,the mechanism research for collaborative customer profit allocation oriented to product innovation tasks was proposed.According to the characteristics of product innovation tasks and customer collaboration,the principles of collaborative customer profit allocation were proposed,and the concept of task value and customers'contribution was put forward.The task value determined the total profit that could be allocated,and the customer contribution determined the proportion of profit that could be allocated.On this basis,the evaluation criteria system for each task and customer's contribution was built.The model of profit allocation was established based on Game Quadratic Programming,and the initial benefit allocation plan was revised according to customer's contribution.A case was used to verify the feasibility and rationality of the proposed methods and contents.

Key words: product innovation, collaborative customer, profit allocation, tasks, customer's contribution