Abstract: To solve the deviation of actual decision,the inventory sharing strategy between retailers who had the preference of loss aversion was researched.The retailers'decision on out-of-stock situation was illustrated,the connection between lead time and retailers'choices was discussed,and the value range of lead time under the situation of proposes transshipment strategy between retailers was figured out.By drawing the preference of loss aversion into the model of inventory sharing,the transshipment strategy between two retailers and the optimal transshipment quantity were analyzed.The change between expected transshipment quantity and loss aversion coefficient and the change between equilibrium transshipment price and loss aversion coefficient were studied.Through the numerical experiments,all results above were confirmed.

Key words: lead time, inventory sharing, transshipment price, transshipment quantity, loss aversion

摘要： 为解决实际决策的偏差问题,研究了具有损失规避决策偏好的零售商之间的库存共享策略。分析了零售商在面临缺货情况时的决策问题,讨论了提前期与零售商决策之间的关系,研究了零售商选择向同级零售商提出转运策略时提前期的取值范围。将零售商损失规避偏好引入库存共享模型,研究了两零售商之间的转运策略,分析了最优转运数量,研究了零售商在损失规避情况下的期望转运数量随损失规避系数的变化关系以及均衡转运价格随损失规避系数的变化情况。通过数值分析验证了转运数量以及均衡价格随损失规避系数的变化情况。

关键词: 提前期, 库存共享, 转运价格, 转运数量, 损失规避