关键词: Agent情感映射, 情感产生, 劝说风格, 情感劝说行为, 产生模型

Abstract: Considering extant literature's insufficient quantification of dynamic factors in Agent-based emotional persuasion,emotion was introduced into the generation model of Agent-based persuasion behavior.Agent's emotional mapping was defined,and the Personalized Gaussian Mixture Model (P-GMM) based Agent's “personality-mood” emotional mapping model was established by combining the analytic hierarchy process and the parameters of Agent's personality.The Pleasure-Arousal-Dominance(PAD) and OCC models were then used to obtain the corrected matrix through distance normalization,based on which Agent's “mood-emotion” mapping model was constructed.Combined with the above two emotional mapping models and in terms of Ekman's emotion classification,an emotion generation model based on Agent-based mapping was constructed.Furthermore,Agent's emotional persuasion behavior was classified,and the generation model of each type of the persuasion behavior was constructed by considering both Agent's mood updates and emotion attenuation.A numerical example was constructed to test the effects of the proposed models and the managerial insights were discussed through comparative experiments and sensitivity analysis.

Key words: Agent's emotional mapping, emotion generation, persuasion style, emotional persuasion behavior, generation model